In one year of the project, intense research and constant exchange: Cariuma was a process of complete co-creation to develop the visual identity, which embraces everything – from the logo to e-commerce, passing through applications in products and production of various materials.

Born in Rio de Janeiro, Cariuma is a sneakers brand that took the “Carioca Style” to the world. Nowadays it has a team spread over four countries – and customers in many others – it stands out for its environmental ethics and sustainable approach.